The “Let Them, Let Me” Mindset: How to Show Up Boldly on Social Media
Showing up on social media as a creative or business owner can feel like walking a tightrope between self-expression and public perception.
What if they think I look stupid?
What if my friends and family start seeing me differently?
And just like that, the overthinking kicks in. You start second-guessing yourself. Instead of confidently posting, you hesitate. Instead of sharing your work, your message, or your creativity, you hold back.
But there’s a mindset shift that changes everything:
The “Let Them, Let Me” Mentality
Let them think what they want. Let me do what I’m here to do.
When you stop trying to control how others perceive you, you create space to fully own your voice, your creativity, and your impact. The more you lean into Let Them, Let Me, the more effortless your content, creativity, and confidence become. You stop hesitating. You start creating from a place of abundance instead of fear.
Social media stops feeling like a battleground for validation and becomes what it was always meant to be:
1. A space for your voice, your vision, and your value.
2. A tool to build community and bring people together.
You Will Never Make Everyone Happy
Here’s the truth: once you start embracing this mindset, people will notice.
Some will cheer you on. Some won’t like it. And that’s okay.
When you fully step into Let Them, Let Me, you’ll start to see people’s true colors. Some will respect your growth. Others? Not so much. But that’s not your burden to carry.
Keep showing up.
Keep creating.
Keep moving in alignment with your vision (not anyone else’s expectations).
How This Looks in Action:
Let Them: Unfollow
Let Me: Focus on serving the people who stay. Your content isn't for everyone - and that's a good thing. The right audience will stick around.
Let Them: Think it's cringe
Let Me: Post confidently. What's "cringe" to one person is inspiring to another. The people who matter will see the value, not the embarrassment. Growth required getting uncomfortable.
Let Them: Not support your content.
Let Me: Post without attachment to vanity metrics. Many people are watching, absorbing and benefiting even if they don't like or comment. Virality, likes, and follows don't define success - impact, fulfillment, and connection do.
Let Them: Judge your content
Let Me: Create boldly anyway. Judgement is often a reflection of their own fears, not your worth. Your creativity isn't meant to be filtered through approval - it's meant to be expressed.
Let Them: Support someone else
Let Me: Stay in my lane and do what I love. Competition doesn't diminish your value. There's space for everyone.
Ready to Show Up Boldly?
It’s time to drop the fear and step fully into your creative voice. Are you ready to lean into Let Them, Let Me? Share your thoughts in the comments HERE!
Social Media Agency Serving Richmond Virginia
At Off The Coast Creative, we believe in sustainable strategies that build real connections, not just vanity metrics. By blending intentional content with community-driven engagement, we help creative entrepreneurs and business owners grow their online presence.
Feeling overwhelmed or ready to refresh your approach? We’ve got your back. Schedule a Free Disco Call with our founder, Anna Talcott to explore how Off The Coast Creative can help you grow your community and elevate your brand on social media.
